Rao Brother's Chit Fund PVT LTD

RAO BROTHER'S CHIT FUND PVT LTD.

Rao Brother's provided me the additional capital – when I needed it the most – for expanding my business. Ever after, I never thought of chit funds the way I did! - K.P. Loknath, Builder.

With Rao Brother's the purchase of any asset (car, house, gold, etc.) becomes easier because of the breaking-up of capital cost into smaller amounts. You can build the finance for your asset according to your convenience, advance planning, and repayment capacity. - K. Muralidhar , Project Manager, TCS, Hyderabad

GroupFund offers the best source of finance at lower interest rates, and also provides insurance against unforeseen contingencies. Unlike financial institutions, I can draw upon my fund for any purpose – education, marriage, religious function, spiritual tour, medical expenses, or just about anything! - Sridhar, Team Lead, Infosys

I always wanted to buy a high-end digital camera to pursue photography, but did not have enough money. I was skeptical about finance from banks. Rao Brother's provided me the necessary finance. Rao Brother's is not only reliable, transparent, and trustworthy, but obtaining finance when you need is hassle-free and quick, with minimum documentation. - Bharadwaj, Web Developer in TrendaSource

Rao Brother's lets your worry about car finance take a back seat, allowing you to occupy the box-seat! - S. Giridhar, Project Manager, SRAOSS

Getting a home loan is easy these days, but paying it back is a big problem. Rao Brother's allows me great flexibility in repaying my debt in small and easy installments. - G. Manohar, HR, Pegasys

When my daughter’s marriage got fixed, I was worried about arranging finance within a short period of time. Rao Brother's came to my rescue like a savior. I was also able to pay off the loan without any hassles. - S. Anand Swamy, Designer, OMS3

My daughter was very keen in pursuing her higher studies in medicine from abroad. Rao Brother's helped my daughter in realizing her dream. Unlike banks, I got the money I required without any documentation or delay. Rao Brother's gave me both joy and peace of mind. - M. Santoshi, HR, APS Associates

After my retirement, I was worried about my finances. But, thanks to Rao Brother's, all my worries have now been put on the back-burner! - K. Nandu, TL, Soft Tech

My mother fell sick suddenly and had to be hospitalized. She had to undergo a major operation of the spinal cord. I fell short of money and at that time, Rao Brother's gave my mother a new lease of life by providing the necessary finances. - M K. Mohan, Programmer, MMG

Company - Overview

Rao Brother's is an award-winning business model of the Year (First Six in Velocity Business Showcase of TiE-ISB Connect 2010), in the domain of highly competitive financial services sector. Our objective is to offer proven but an alternate means of saving and borrowing solution to fast-growing population of knowledge workers, self-employed professionals and Gen-Y entrepreneurs while extending the benefits of convenience and transparency coupled with power of professional networking. Rao Brother's is an entity from the house of RBCF with more than three decades of market standing by enjoying the credibility and trust of lakhs of subscribers. The financial solutions offered by Rao Brother's go much beyond the traditional practices making it the most preferred organization amongst the emerging subscriber class of the knowledge society.

Vision

Be the leading NBFC to extend rewarding short-term financial solutions to ever-growing young & knowledge communities.

Mission

1. Attract, nurture, and retain talent from diversified background.
2. Leverage technology to offer convenience and enhance transparency of operations.
3. Create a scalable business model.
4. Pursue financial innovation to stay ahead of the curve.
5. Build self-service technological platforms to stay cost competitive.

Need for Genesis

In the emerging economy of new India, the only segment where workforce is getting added is the knowledge segment. Knowledge workforce is getting younger by the day as the entry rate is higher than the superannuation rate. These employees are by nature opportunity-driven rather than necessity-driven as they originate from higher middle class income families. Powered by high earnings, they are constantly on the look-out for easy access to short-term funds to purchase expensive durable goods to flaunt their new found wealth. Banks and Non-banks charge prohibitive rates for such unsecured lending to young borrowers without a credible track record. While micro finance companies exist to serve the unbanked population in the rural sector, there is no tailor-made financial institution that can recognize the contemporary financial needs of the knowledge sector operating in the urban areas. Rao Brother's endeavours to serve this sweet spot of the market space for the benefit of one and all.

Historically, there was a mushroom growth of NBFCs in this short-term financial product marketplace. However, due to the unhealthy business practices of the industry there was large-scale regulatory intervention adding additional cost to operations. NBFCs were marginalized in the new regulatory environment as they lacked scale to compete with banks that have deeper pockets. Further, lack of innovation in terms of customer profiling and market segmentation resulted in offering standardized financial products without differentiating class and mass. Rao Brother's with a clear focus on target segments aims to make a dent in the lucrative knowledge society by tailoring financial products to suit unique needs of the subscribers.

Rao Brother's SYMBOLIZES TRUSTYou can bank on our years of expertise

We strive hard to earn your trust and in the process we get evaluated by ourselves with our customers, industry bodies and other 3rd parties from time to time. Please explore the status quo on our credentials and keep a watch on this space.